Everyday you check your emails by just picking up your phone. Consequently, just push the screen a few buttons and all your emails are there. In sum, literally the World at your fingertips. With this in mind, what would happen if you cant access to reach your email? At the same time you can’t make a simple phone call.
To put it another way, you will go crazy the first days. I live in Puerto Rico and as a result of the destruction brought by Hurricane María all the power lanes were down. Therefore, we had no electricity or communication for a couple of weeks. As well as in some cases took months to be considered normal.
Meanwhile, connectivity is necessary to letting people talk with their friends and family. Consequently learn new things, start new businesses and even find employment.
To clarify, bringing internet access to all parts of the world is the next goal. Certainly not an easy task, but an great endeavor.
This time around 3.8 billion people around the world live without fast and reliable internet access.
Meanwhile, companies like Facebook trying to solve this problem. This time there goal is to expand and include over a 100 countries. Also they represent 94% of the world’s population and 96% of global GDP.
In fact, to accomplish this goal Facebook with the Economist Intelligence Unit (EIU), consequently setting up the Inclusive Internet Index (3i) that is assessing a country’s internet inclusion. Certainly they have four categories: availability, affordability, relevance and readiness.
As a result of this study, EIU received 5,069 respondents from 99 countries to gauge perceptions on how internet use impacts people’s livelihood.
This are some of the results founded
- Slow growth of connectivity in low-income countries. Households connected to the internet globally increased, on average, from 53.1% to 54.8%, the rate of growth in internet connections slowed to 2.9% in 2019 from 7.7% in 2018. The largest year-over-year increases were in Cameroon (106.7%), Kenya (34.3%) and Kuwait (28.3%).
- Mobile internet services improved. Many low-income countries are seeing slow progress. In some countries, fixed-line internet access is too expensive or inaccessible — that’s why mobile services are critical. This year’s 3i reveals lower-middle-income countries had a significant 66% improvement in 4G coverage, low-income countries saw a moderate 22% improvement.
- Web accessibility standards have improved globally, led by low- and lower-middle-income countries. People with disabilities are accessing the internet. The average web accessibility score improved by 9.7% compared with 2018. In low- and lower-middle-income countries, the score improved by 29.4% and 23.5%, respectively.
More women are studying science, technology, engineering, and mathematics.
- Low- and lower-middle-income countries narrowed gender gap. In 2018, more women and girls are studying science, technology, engineering, and mathematics (STEM) increasing the gender gap. The UK, Namibia, and Ireland, followed by Austria, Chile, and South Africa, are among the top performers of the year, all with female digital skills training plans.
- Internet is crucial for employment and improving livelihood. Respondents say they are not confident about their online privacy, with 52% relying on privacy issues. Yet the majority of respondents (74.4%) think the internet has been the most effective tool for finding jobs. 60.2% of respondents say the online education platforms and digital education technologies have helped them pursue an education. 76.5% have used the internet to improve their skills in changing labor markets. People are limited by the lack of quality connectivity.
This growth means more people are going to be able to check you out. Indeed you need to be prepared for everyone.
In fact there is a great solution and is called SmartEngage, the First and Only Cross-Channel Autoresponder. As a result, it will automatically link a customer’s Email with their Facebook Messenger and their Push Notifications. Allows you to send a message to your followers though their favorite service.
We recommend a post to read about why Facebook should be your principal Social Media. Just CLICK HERE!
Written by Mark Nieves